Birmingham, Alabama- Jarrell V. Jordan has been appointed by Mayor Randall L. Woodfin to serve as the Brand & Creative (PR) Director for the Birmingham Fire & Rescue Service.
The Jarrell V. Jordan Company previously partnered with the Birmingham Fire & Rescue Service for a complete branding overhaul and redesign. Our Chief Executive Officer Jarrell Jordan served as the Official Photographer & Videographer for the Birmingham Fire & Rescue Service from September to December of 2022.
The mission of the Birmingham Fire & Rescue Service is "Excellence Through Service." The department is led by Chief Cory Moon. The Birmingham Fire & Rescue Service is the largest fire department in the State of Alabama with over 700 personnel and 32 Fire Stations.
In this new role, Jarrell V. Jordan will work to elevate and expand the digital and social media brand across the City of Birmingham and the State of Alabama. His goal is to make the Birmingham Fire & Rescue Service one of the leading fire departments for excellent service and an excellent brand.
The Jarrell V. Jordan Company will be redeveloping and redesigning the brand of the fire department by elevating the department's social media accounts, creating custom graphic designs, creating videos for the department, capturing videos and photos at incidents, creating fire safety public service announcements, and increasing the social media and digital presence of the department. Our goal is to highlight the amazing staff and personnel of the department and to spotlight the life-saving work that they do every day.
Jarrell V. Jordan, Brand & Creative Director
Jarrell V. Jordan will be working with several divisions of the fire department including Fire Prevention, Training & Safety, Emergency Medical Services, Operations, Logistics, and Public Education. We will work to equip and train members of each division with branding strategies so that they will have the knowledge to continue this work.
By: Jarrell V. Jordan Company